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Oreos in
Advertising,
Social Media,
Storytelling
Oreos in
Advertising,
Social Media,
Storytelling
December 5, 2012 at 11:40 Great little social case study on Oreos taking a chance to become more relevant today. And boy did they. Be interesting to see what it did for sales, but it certainly seemed to generate a lot of publicity and helping the brand be 'on-air.'
UPDATE: Seems the video has been taken down. Hmmm. Not enough good luvin' from bad people.
Oreo Daily Twist Case Study from Megan Sheehan on Vimeo.
Oreos in
Advertising,
Social Media,
Storytelling
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